Press Release Summary: http://www.theredhotgroup.com (RHG), a leading supplier of ink cartridges, toners, printers and other computer hardware and software products has launched a new website. The website now has e-commerce facilities and lists all the products sold by the Company. Visitors can choose the products they want and pay through the site. The site is very well structured and some of the most in-demand products have been showcased on the front page thereby giving easy access to the products customers want.
Press Release Body: http://www.theredhotgroup.com (RHG), a leading supplier of ink cartridges, toners, printers and other computer hardware and software products has launched a new website. The website now has e-commerce facilities and lists all the products sold by the Company. Visitors can choose the products they want and pay through the site. The site is very well structured and some of the most in-demand products have been showcased on the front page thereby giving easy access to the products customers want.
Speaking at the launch of the website, Mr Graeme K. Ingram, CEO of the Company, said the Red Hot Group has launched the site to give their customers quicker access to a fuller range of products. He mentioned that there was a long established demand from existing customers - business, institutional and private individuals for such an e-commerce site. He dedicated the site to all Red Hot Group customers (existing and those yet to find RHG) and the employees of the Company.
RHG sells products from a variety of leading vendors including Seagate, Sony, Fujitsu, Canon and many others. The broad category of products include computers, components, cameras, projectors, spare parts, software, networking, ink cartridges and toners. He mentioned that with the new site in place, the Company can greatly reduce costs and urged customers to visit and buy from the site. The logistics and other aspects of the Company\'s operations have been revamped to make everything more efficient. He expects that with the new site becoming more functional, greater sales will result. The Company will supply products as per agreed terms and conditions and delivery will be by courier and Royal Mail.
Mr. Ingram said that RHG derives its revenues primarily from the sale of computers, laptops, ink cartridges, other consumables, components and printers. He mentioned that niche areas such as gaming are also seeing greater demand from consumers. The Red Hot Group will continue improving their product portfolio so as to satisfy customer demands.
The Company focuses heavily on before and after sales support to help customers with any technical queries or difficulties they may encounter. Mr. Ingram discussed some of the technological elements that have recently been put in place. For example the e-Commerce shopping cart facility has been installed to allow customers to simply add products to their shopping cart, go to the check out and pay with their credit cards.
He mentioned that revenues in the current year are expected to increase by 30% because of the revamping of the website and the new facilities now available. He mentioned that customers looking for Epson, Canon, HP or any other printers or cartridges can log onto the site and order what they need at considerable savings. It\'s as simple as that.
He urged existing RHG customers to also book their orders through the site. Although the Red Hot Group is planning to automate their systems further, the personal touch would still be an important element in their overall customer service strategy. Customer service staff will interact with customers to get feedback about their level of satisfaction and about any problems that they might have experienced using the site. The Company will continue to improve the website to ensure that shopping for their computing and printing requirements is as pleasant an experience as possible for all their customers. Mr Ingram closed the session by inviting the journalists present to enjoy the cocktail and dinner party RHG had arranged for them.
Please visit http://www.theredhotgroup.com for more information.